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Original Article
Journal of the Korean Home Economics Association 2006;44(4):65-74.
의복관여도에 따른 쇼핑가치와 의복쇼핑성향의 관계
The Relationship between Shopping Value and Clothing Shopping Orientation according to Clothing Involvement
Kyung-Bock Lim
Dept. of Fashion Design, Semyung University
Keywords:
의복관여도
,
Clothing involvement
,
쇼핑가치
,
shopping value
,
쇼핑성향
,
clothing shopping orientation
,
의복구매행동
,
clothing purchasing behavior
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