Investigation of Consumers' Attitudes toward Product Liability

Original Article

Journal of the Korean Home Economics Association 1997;35(3):259-274.

논문편 : 소비자의 제조물책임에 대한 태도

양덕순

서울대학교 대학원 소비자·아동학과

Investigation of Consumers' Attitudes toward Product Liability

양덕순

ABSTRACT

This research explores the consumer perspective on several questions relating to product liability. The purpose of this study was (1) to assess consumers' attitudes level toward product liability, and (2) to identify respondents' socio-economic and consumer related variables that influence attitudes toward product liability. Data were collected from questionaires with 319 adults who were residents of Seoul. This paper presents the results of general agreement(2.59-3.58 by 4 point likert) concerning important issues related product liability. The attitudes toward product liability were significant partly according to education level, job, monthly family income, consumer education experience, the experience of reading journals, consumer information contact frequency and product safety orientation.