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Customer Attraction Effects of Restaurant Promotion for Kids
Seo-Young Shin, Yoon, Su-On, Yang, Il-Sun
J. Korean Home Econ. Assoc. 2008;46(10):107-117.
The Relationships between Shopping Styles, Promotion Usage, and Consequential Switching Behaviors
Kyung-Ae Park, Lee, Young-Mi
J. Korean Home Econ. Assoc. 2003;41(9):93-103.
Analyzing Consumer Behavioral Characteristics with Sales Promotion Orientation: Differences in Shopping and Promotion Usage Behaviors
이영미, 박경애
J. Korean Home Econ. Assoc. 2003;41(4):45-56.
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