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Pursuit of Shopping Value and Risk Perception in Consumers Participating in Internet Auction
Choi, Young-Hee, Lee, Eun-Hee
J. Korean Home Econ. Assoc. 2007;45(5):95-119.
Consumer′s Perceived Risk and Information Search in Internet Shopping
Yoonkyung Yuh, Shin, Min-Kyung, Joung, Soon-Hee
J. Korean Home Econ. Assoc. 2004;42(9):195-212.
The Effect of Clothing Involvement on the Perceived Risk in Internet Shopping and Store Selection Criteria
황진숙
J. Korean Home Econ. Assoc. 2002;40(12):49-61.
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